Candace Johnson, MBA, MCD
PRAIRIE VIEW, Texas (June 16, 2025) – Candace Johnson, MBA, MCD, executive director for Marketing and Communications in the Division of Strategy and Transformation, has been selected to join Cohort 10 of the EAB Rising Higher Education Fellowship. This national program convenes a select group of emerging leaders in higher education for a six-month, cohort-based experience.
As a seasoned marketing and communications executive, Candace specializes in brand strategy and creating space for diverse cultures and underrepresented voices within the vast marketplace. Her work exemplifies a commitment to storytelling and elevating brand identity, culture, reputation, and accessibility. With over a decade of experience, Candace’s work has garnered recognition from the American Marketing Association, American Advertising Federation, Council for Advancement and Support of Education (CASE), and the Public Relations Society of America. She believes in the power of storytelling to showcase the unique strengths and contributions of HBCUs, driving positive change within the educational landscape.
Nominated by Senior Vice President for Strategy and Transformation Dr. Michael McFrazier, Johnson will participate in monthly sessions from July through December 2025, gaining access to EAB industry experts and developing professional skills aligned with institutional strategy and transformation.
As part of the fellowship, she will complete a capstone project leveraging EAB resources to address a critical institutional priority, strengthening our campus and the broader higher education community.
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